Augmented reality (AR) is a technology that allows users to experience and interact with a real-world environment that has been enhanced or augmented with computer-generated elements. AR typically involves the use of a device, such as a smartphone or headset, that displays the augmented elements in real-time, overlaid on the user's view of the real world. The user can move and look around the environment, and the augmented elements will move and respond accordingly. AR can be used for a wide range of applications, including gaming, education, and retail, and has the potential to transform many industries. It is generally considered to be less immersive and more accessible than virtual reality (VR), and is therefore more widely adopted.